Ture and Hamilton urge the Black community to redefine themselves whilst eradicating old values and institutions. This is part of Black Power, which is a call for melanated people to unite, recognize their heritage and build up a sense of true community.
The goal of Black Power is positive; however White people view it in a negative light (e.g., reminiscent of racism and violence or Black supremacy).
Society doesn't expect black people to be able to take care of business (i.e., to do what needs to be done); Black Power demands that business is taken care of.
According to Ture and Hamilton, integration is a way of making Black people forget their heritage, values and morals. It means that a few black people "make it".
The essay also describes how integrated Black people ultimately forget who they are and where they come; therefore they eventually no longer desire to be a "Negro" and aspire to become an indivdual. This is detrimental to them and the collective because White people begin to view us as "Tokens" and meaningless because so many are sucked into the masses.
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